Understand Nerve
Connectors
Connectors are how Nerve sees your business. Each one you link widens the evidence it can compute from — and everything below is what actually ships today, not a roadmap.
Money — Stripe, QuickBooks, Xero
Connect under Settings → Connections with OAuth. Nerve pulls charges, invoices, subscriptions, payments, and bills, and categorizes them on a 15-minute schedule. This is the connection that unlocks the finance picture: revenue and MRR, burn, runway projection, and the income-versus-expense trend — all computed from the synced rows and cited back to them.
Pipeline — HubSpot, Salesforce
Bidirectional CRM sync: companies, contacts, and deals. This unlocks the sales picture — the staged funnel, deal-stall detection (the trigger behind workflows like a stale-deal rescue), and pipeline value in the briefing. Rows Nerve drafts or updates flow back to your CRM, attributed.
No connector? Import.
CSV import is a first-class path, not a workaround: leads into Sales, transactions into Finance, documents into Knowledge. Imported rows carry provenance and are cited in answers exactly like synced rows. If your stack is spreadsheets, Nerve still works.
What each connection unlocks
- Stripe / QuickBooks / Xero → runway, burn, MRR, the finance trend, and money-related answers in chat and debates.
- HubSpot / Salesforce → the funnel, deal intelligence, stall detection, and pipeline-triggered workflows.
- CSV imports → the same pictures, built from your files instead of a live sync.
- Every connection → richer briefings and better-grounded debates, because both compute from whatever evidence exists.
The honest state of ad-platform connectors
Marketing connectors for ad platforms (Meta Ads, Google Ads) are built and listed in-app, but enabling them for your account depends on the ad platforms’ own app-review processes. Until then, marketing data arrives via imports. We’d rather tell you that here than let a connect button surprise you.
Not sure what to connect first?
Stripe (or your accounting tool) gives Nerve the most signal per minute of setup — money data powers runway, burn, and most of the briefing’s “what changed.” Pipeline second. Everything else can wait.